Al Araby tv
2019
Over the last decade, we have seen social media grow rapidly in importance. And we started to hear a lot about the term“influencers”.
Influencers in social media are people who have built a reputation for their knowledge and expertise on a specific topic. They make regular posts about that topic on their preferred social media channel sand generate large followings of enthusiastic, engaged people who pay close attention to their views.
"TheInfluencers" will take us behind the scenes with 3 Arab influencers who have carved out their own paths in the worlds of social media and entrepreneurship.
Alshakhanah Alshangy, Punny Pun Times, and El3ama 3 different influencers with different content.
“Alshakhanah Alshangy”is a satirical political channel presented by "Ali Al-Shakhngy" who lives outside Egypt. The name of the channel consists of "Alish",which means irony, and "Khana", which means a place, so the meaningis "a place of irony".
The channel beganbroadcasting on YouTube in 2013, especially after the 2013 events in Egypt.
“Punny Pun Times” A channel presented by Tarek andFahad, two lifelong Jordanian friends with a skill to twist words in abilingual stupid fashion are (As they describe themselves).
As the title says, the channel is about the humoroususe of a word or phrase so as to emphasize or suggest its different meanings orapplications, or the use of words that are alike or nearly alike in sound butdifferent in meaning; a play on words.
“El3ama” Lebanese channel created by Ghayd Shammas whichis garnered national popularity and acclaim for filming humorous videos inwhich he remarks on the ridiculousness of Lebanese life. El 3ama's videos areboth amusing and intelligent, addressing contentious subjects like ascorruption and injustice. Nonetheless, he stays optimistic about change as heencourages viewers to take action and not be misled.